Note from Founder

Charlie, Founder of upscale

Charlie

Founder, upscale

"I built upscale because I wanted to scale my manual outreach process on LinkedIn.

Our tech doesn't sit at surface level. It digs. It studies. It reasons.

It knows how to open doors with nuance and intelligence — just like any great operator would."

Sport Endorse
Salonica Group
Platerate
My Profitability Mavens
Frivv Consult
Douglas Partnership
CCF
Brainwave Consulting
Wilton and Bain
Sport Endorse
Salonica Group
Platerate
My Profitability Mavens
Frivv Consult
Douglas Partnership
CCF
Brainwave Consulting
Wilton and Bain

Trusted by business owners, founders and revenue teams at premium service firms, SaaS companies and lead gen agencies

Key Features

SOURCING

Tell us your top customers and we'll source prospects like them

  • We'll profile your best customers
  • You'll get more of them

Source by criteria

  • Define your ideal customer profile
  • Target specific industries and roles

Load your own list if you prefer

  • Choose to use your custom source
  • Load prospects by csv

Get your URLs reformatted

  • LinkedIn is particular about profile URL formats
  • Ensure URLs are ready for the appropriate sending tool

WRITING

Auto-summarise your proposition

  • Optimise your GTM content for LinkedIn
  • Messages pitch with subtle but persuasive punch

Auto-describe your ICP

  • Identify the things that make customers most likely to buy your product
  • Use those things to approach them

Test message styles and content on a known prospect first

  • Play with options for a known contact to optimise your settings

Maintain your personal touch

  • Choose your preferences for opening and signoff language and names

Re-configure settings any time

  • Edit settings on the fly as you learn what works or not
  • Messages on demand will follow the latest settings

Clone and amend for a new campaign

  • Save time by reusing what worked before
  • Tweak anything based on your learnings

Share your expert content

  • Position yourself as the expert by linking to content
  • Each prospect is pointed to the most relevant content for them

SENDING

Kickoff campaign in 1 click

  • Start your Skylead campaign with 1 click from upscale, using a saved sequence
  • Export your prospects and messages via API to a tool of your choice

Auto-generate messages on demand

  • Use message credits only for leads who accept the connection (Skylead campaigns only)

Export prospects & messages by CSV

  • Pre-generate messages for prospects and download everything into a CSV to load into a sending tool of your choice

Monitor campaign stats

  • Track acceptance rates and response rates as the campaign runs - especially response rate by message
  • Use data to learn, amend and optimise each campaign

Test message styles on known prospect

Click any feature above to see its interface • Auto-cycling every 4 seconds

Test message styles on known prospect

Want to try it out?

Start with a free trial and decide later if you want to take a monthly subscription.

Choose between our "Business" or "Pro Partner" self-serve plans.

Don't have time?

Sign up to our "Done For You" plan and we'll do everything for you, providing updates as we go.

What our customers say

"Charlie's/upscale's end-to-end LinkedIn outreach approach has significantly contributed to the growth of my business — over 60% pipeline growth over the past 11 months. What sets Charlie apart is not just the service delivery itself, but her deep market insights and ongoing involvement, making her a truly valuable partner in developing and executing growth strategies. I strongly recommend her for LinkedIn campaigns and related services."

Owner, Consulting Firm

Owner, Consulting Firm

"upscale's personalised campaigns helped increase our first-message response rate by over 40%. We've opened doors to executives we'd never reached before — including CEOs and COOs who normally ignore cold outreach."

Managing Director, Consulting Firm

Managing Director, Consulting Firm

"From day one of working with Charlie / upscale, we received a high-quality service with great levels of transparency and reactiveness. We started out with two accounts covering Asia, and are now up to five accounts covering Asia and the whole of Europe. Our incoming deal flow has increased by 40% since we started using upscale 8 months ago. We can't just say we're pleased with the service. We're impressed."

CEO, Corporate Finance Firm

CEO, Corporate Finance Firm

"I'm new to LinkedIn outreach and the UK is a notoriously tough market, but in less than 2 months, I've had 68 replies from qualified prospects, 5 of which have already led to meetings, and many more of which are in information provision stages. I would never have had the time to generate this level of qualified interest myself."

Co-Founder, Investment Advisory Firm

Co-Founder, Investment Advisory Firm

"Charlie's honest, hard work really stands out. She and the team got things set up rapidly with minimal effort from my side, and continued to proactively monitor our campaigns - suggesting and implementing ongoing improvements to both my profile and message setup to maximize ROI. upscale's personalised outreach genuinely earns attention from decision-makers in a way that other options don't."

Founder and President, SaaS Firm

Founder and President, SaaS Firm

"Charlie's/upscale's end-to-end LinkedIn outreach approach has significantly contributed to the growth of my business — over 60% pipeline growth over the past 11 months. What sets Charlie apart is not just the service delivery itself, but her deep market insights and ongoing involvement, making her a truly valuable partner in developing and executing growth strategies. I strongly recommend her for LinkedIn campaigns and related services."

Owner, Consulting Firm

Owner, Consulting Firm

"upscale's personalised campaigns helped increase our first-message response rate by over 40%. We've opened doors to executives we'd never reached before — including CEOs and COOs who normally ignore cold outreach."

Managing Director, Consulting Firm

Managing Director, Consulting Firm

"From day one of working with Charlie / upscale, we received a high-quality service with great levels of transparency and reactiveness. We started out with two accounts covering Asia, and are now up to five accounts covering Asia and the whole of Europe. Our incoming deal flow has increased by 40% since we started using upscale 8 months ago. We can't just say we're pleased with the service. We're impressed."

CEO, Corporate Finance Firm

CEO, Corporate Finance Firm

"I'm new to LinkedIn outreach and the UK is a notoriously tough market, but in less than 2 months, I've had 68 replies from qualified prospects, 5 of which have already led to meetings, and many more of which are in information provision stages. I would never have had the time to generate this level of qualified interest myself."

Co-Founder, Investment Advisory Firm

Co-Founder, Investment Advisory Firm

"Charlie's honest, hard work really stands out. She and the team got things set up rapidly with minimal effort from my side, and continued to proactively monitor our campaigns - suggesting and implementing ongoing improvements to both my profile and message setup to maximize ROI. upscale's personalised outreach genuinely earns attention from decision-makers in a way that other options don't."

Founder and President, SaaS Firm

Founder and President, SaaS Firm

We've got you covered

Frequently Asked Questions

We hope this helps, but feel free to reach out to us via chat if there's anything we haven't answered.